Musclesport founder Jason Mancuso discusses Lean Whey, flavor innovation, retail strategy, and brand-building on the PricePlow Podcast #208.
Rich Gaspari returned to the Arnold Classic 2026 floor to talk Golden Age bodybuilding, egg protein economics, and the new Proven NMN/TMG launch.
MuscleTech Metabolic Peptide 320 pairs TheoLim® and DNF-10™ for stimulant-free metabolic support targeting resting calorie burn and appetite control.
CORE Pump BLACK uses the Full Yield system to stack free-form and nitrate ingredients for 10g citrulline, 3g beta-alanine, and 1g total nitrates.
Let's Go! delivers 4,000mg goBHB in a liposomal gel sachet for clean, caffeine-free energy and cognitive focus. No mixing, no stimulants, just ketones.
Let's Go! BHB Ketone Gel brings 4000mg of goBHB to the exogenous ketone category in a format it hasn't seen before: a liposomal gel sachet. No mixing, no caffeine, and no powder aftertaste -- just phospholipid-wrapped beta-hydroxybutyrate designed for improved uptake and clean brain fuel when you need it most.
Built for athletes, professionals, and anyone navigating high-demand days or hormonal transitions that affect glucose metabolism, this caffeine-free formula delivers ketone substrate that bypasses traditional energy pathways. New research shows BHB may support body composition during caloric restriction, improve sleep quality, and enhance cognitive vigilance. Read the full breakdown to see how liposomal delivery changes the game for exogenous ketones.
Episode #207 of the PricePlow Podcast brings together Keely Johnson of Arjuna Natural and Dr. Jessie Cavanaugh of Nutraceuticals Research Institute to break down the science behind Shoden ashwagandha and cortisol awakening response research. Jessie, a Harvard Medical School Clinical Scholars Training Program alumna, just completed what she describes as the first botanical study ever to use timestamped cortisol awakening response measurements.
The groundbreaking three-arm trial tested Shoden at just 60mg against Shoden-R and placebo, revealing how quality ashwagandha research should be conducted and why cortisol balance matters far more than cortisol suppression. If you caught Keely on Episode #171 covering the Shoden revolution, this is the scientific sequel you've been waiting for.
If you read our first iron education article, you know conventional iron supplements often fail because they ignore hepcidin, the hormone controlling iron absorption. But there's more to the story: iron and immunity share the same regulatory signals, and when one system breaks down, the other suffers too.
This article breaks down the iron-immunity connection, explains lactoferrin's dual role as immune modulator and iron regulator, and reviews key human studies showing how effera® human-identical lactoferrin from Helaina reduces inflammatory markers like IL-6 by 25% while avoiding the immunogenicity problems that plague bovine lactoferrin. Learn why species matters and how precision fermentation is changing the supplement game.
Most whey protein is a cheese byproduct. Native whey protein skips that process entirely, filtered directly from fresh milk with more leucine, intact bioactive fractions, and real digestibility benefits that matter for recovery and muscle protein synthesis.
Research shows native whey delivers faster and higher blood leucine peaks than standard whey concentrate, with preserved cysteine for glutathione production and better tolerance for those with GI issues. If you want to see what premium native whey looks like in practice, check out Nutristat PÜR NATIVE and learn why the source of your whey matters as much as the processing grade.
PLT Health Solutions is debuting a brand-new clinically studied joint health ingredient at Expo West 2026 in Booth #3005, March 3-6. This joins their expanded portfolio featuring Zynamite S cognitive energy data, beverage-friendly energy ingredients, and a full Experience Zone where you can sample formulas on the show floor.
If you're heading to Anaheim, this booth delivers the full picture on PLT's momentum heading into 2026 -- from joint longevity science to fast-acting cognitive performance. Whether you're formulating capsules, beverages, or looking for experiential ingredients consumers can actually feel, the PLT team has the data and samples ready. Read the full preview and sign up for updates to stay current on everything PLT is launching at the show.
What if your morning snack worked like a recovery formula? In Formulator's Corner #23: Pepti Protein Power Balls, we design a hypothetical high-protein power ball built around PeptiStrong and a surprisingly complete muscle support stack. Each serving delivers 20g protein, 2.4g of clinically studied PeptiStrong, creatine monohydrate, and zinc in a portable format that pairs perfectly with yogurt.
Nuritas is heading to Natural Products Expo West 2026 with PeptiStrong formulated into drinkable yogurt, proving that clinically validated muscle-support peptides belong in everyday food formats. We took it a step further: a protein-dense, grab-and-go snack that amplifies anabolic signaling while delivering real nutrition. Will a forward-thinking brand bring this to market? Read the full formula breakdown.
VMI Sports just brought back Dubai Chocolate Protolyte for one final restock after selling out following its viral launch. This limited edition flavor captures the exotic pistachio-kunafa taste that's been dominating social media, delivering 24g of ultra-filtered whey isolate with TRAACS chelated minerals in a clean, macro-friendly formula.
If you missed it the first time, now's your chance to experience the indulgent Middle Eastern chocolate sensation without the sugar bomb. With only limited stock available on Amazon and retailers, you'll want to act fast before it's gone for good. Check availability and learn why this viral flavor is worth the hype!
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